Wednesday, February 4, 2009

Importance of Networking!

Networking is critical for a successful communicator. A great network of contacts can help a practitioner land a new job or learn new skills. While the word “networking” frequently appears discussions about public relations, how to network is a mystery to many. What is effective networking? How can students learn to successfully network? (PRSSA Website)

-As a member of PRSSA you are given many opportunities to network including regional activities, PRSA dinners, YPN (Young Professionals Networking), Firm Visits, Guest Speakers, etc. You should definitely take advantage of all of these opportunities now while the time is HOT! This is the vital time our lives to be talking to and making networks with people that already working in the PR industry!

Just in case you don't believe me, here is a little fun fact from http://www.careercast.com:

A survey of more than 1500 successful job hunters shows that 63% found new positions by tapping their networks of friends, family members, acquaintances and anyone else who would help. In comparison, only 11% found jobs by answering ads, and just 2% by sending unsolicited resumes to company recruiters, reports a New York-based career consulting firm.

So I say try it out, let me know what you think about networking!

-Michele Westergaard

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